OpenAI says access has reached Plus and Business subscribers, but the new model is not available in every ChatGPT mode.

In my career spanning over 20 years in SEO, publishing, and content, I’ve used, as you might guess, quite a lot of SEO tools. Even when I had stepped away from the day-to-day activity and handed my ...

If conveying the value to C-suite wasn’t challenging enough, SEOs are now having to deal with the GA4 shift Does your SEO reporting take hours or days? Is it too detailed, or not detailed enough? Buy ...

Google Trends can be a powerful tool for digital marketers. The 11 best ways you can use Google Trends to find relevant, trending, and related keywords that boost traffic. As an SEO professional, ...

Did you know that more than 500 million people watch an Instagram Story every day, and over one-third of those videos are business-related? In a fresh respite for professionals and businesses who ...

Heatmaps represent user engagement data on your web page in a graphical form. They were introduced by Cormac Kinney, the software maker, to help traders beat the market. Today, marketers use heatmaps ...

Page experience metric is going to be a new addition to Google’s ranking factors in 2021. Here’s how to prepare for it. Google page experience metric goes live in 2021. Rewarding pages that offer a ...

What’s the impact of social media on consumer buying decisions? How does social media buying look today? How can it change in the future? Founder and CMO at SEO PowerSuite and Awario, Aleh Barysevich ...

Visual marketing can have a hugely positive impact on your marketing. This article dives down into how the visuals you add to your site (and off site) can impact your SEO specifically and drive better ...

YouTube provides brands with all kinds of unique marketing opportunities, one of which is an ability to build extra organic visibility through both video carousels and featured snippets. According to ...

Nearly half of all consumers consume plenty of content before deciding on a purchase, so brands should focus on crafting compelling, useful reads. If you position your brand as a trusted source, ...

UK based Superb Digital's Managing Director explains event schema markup. He provides a guide on how to implement it and win more visibility in SERPs' rich results. As online services become more ...